Natural British voices answer every call, 24/7. Book appointments, qualify leads, and remember every customer across voice, email, WhatsApp and socials. From £149/month.
The missed-call problem
What changes with Ampliflow
The practical job of a receptionist, handled with less drift and better coverage.
Answers in a natural British voice, with male or female options to suit the business.
Qualifies callers as new, existing, or spam, so the useful conversations are treated properly.
Books appointments directly and syncs with your calendar, without the usual back-and-forth.
Captures caller details and sends transcribed messages to email and SMS, with live alerts for real leads.
Filters robocalls and sales noise before they interrupt the working day.
Works 24/7, including weekends and bank holidays, so coverage does not depend on staffing.
Voice-only receptionists are yesterday's answer. The Amplio-powered AI remembers the customer across voice, email, WhatsApp, SMS, and social DMs. A caller who emailed three days ago does not have to re-explain themselves.
That matters because small businesses do not lose work only on the phone. A prospect might email on Monday for a quote, ring on Wednesday to chase it, then send a Friday message asking whether you can fit them in next week. Most systems treat those as separate conversations. Staff piece the trail together manually, if they have time. Context gets dropped, callers repeat themselves, and confidence falls.
With the Amplio voice + comms platform, the same history follows the customer wherever they turn up. Previous enquiries, booking notes, and handoff details stay attached to the person, not trapped in a channel. That gives the exchange a steadier tone and it avoids the brittle experience most buyers now expect from automated phone systems.
For a fuller breakdown of how modern voice agents fit into UK customer operations, read our complete guide to AI voice agents in the UK.
UK call handling
UK SMEs miss roughly 38% of inbound calls outside 9-5. For trades, clinics, and professional services, that is rarely a neutral event. A missed enquiry is often a ready-to-buy customer who simply moves to the next firm on Google. There is no second chance to explain that you were on-site, in treatment, or tied up with another client.
The commercial impact is not abstract. For a plumber, legal practice, or dental clinic, a single missed call can mean £80-£400 in lost work. Stack that over evenings, weekends, and bank holidays and the leak becomes material. We break the maths down in The True Cost of Missed Calls for UK SMEs.
If you are unsure whether an AI receptionist is the right answer, take the quieter route first. Get a free audit and we will tell you plainly whether the numbers support it.
Comparison
| Measure | AI Receptionist | Human | Traditional IVR |
|---|---|---|---|
| Cost | From £149/mo | £1,500-£3,000/mo | £30/mo |
| Hours | 24/7 | 9-5 | 24/7 |
| Missed calls | 0 | ~38% | unknown |
| Booking speed | sub-minute | minutes | no booking |
| Tone | natural British | natural | robotic |
| Setup time | 24-48 hours | weeks | days |
| Cross-channel memory | yes | yes but manual | no |
| Scale | unlimited | 1-few | limited |
Pricing reference
AI receptionist plans start from £149/month. See our full pricing at /pricing for the tier that matches your call volume and channel mix.
FAQ
Natural British, indistinguishable in most calls. Voice samples available in the demo.
Plans from £149/month, scaled to your call volume. Full breakdown at /pricing.
Yes, syncs with most business calendars including Google and Microsoft 365.
Most do not. We disclose on request, in line with Ofcom guidance.
24-48 hours for most setups.
Yes. UK-hosted, ICO-registered, call recordings encrypted at rest.
Next step
See how an AI receptionist would handle your real call flow, your calendar, and your escalation rules.
Not sure if you are ready? Get a free audit at /audit — we will tell you honestly whether an AI receptionist makes sense for your business.
Built on the Ampliflow runtime — partnered with Google WebMCP, HKUDS, Shopify, Anthropic, and Alibaba Cloud.
A receptionist that answers every call behaves differently from a person or a menu tree.
Most businesses are live in 24-48 hours, not weeks, so the value shows up quickly.
It does not just pick up. It books, qualifies, escalates, and records what matters.
Lunch rush, after-hours calls, and weekend spikes do not require extra staffing.
Unified memory carries from voice into email, WhatsApp, SMS, and social channels.
From £149/month
Entry point for UK SMEs
Full pricing
See /pricing for volume and channel mix
24-48 hours
Typical go-live window
Unified comms
Voice, email, WhatsApp, SMS, socials
AI receptionist plans start from £149/month. See our full pricing at /pricing for the tier that matches your call volume and channel mix.
Most setups go live in 24-48 hours, with natural British voice options and unified channel memory.
Natural British, indistinguishable in most calls. Voice samples available in the demo.
Plans from £149/month, scaled to your call volume. Full breakdown at /pricing.
Yes, syncs with most business calendars including Google and Microsoft 365.
Most do not. We disclose on request, in line with Ofcom guidance.
24-48 hours for most setups.
Yes. UK-hosted, ICO-registered, call recordings encrypted at rest.
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