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Website + Follow-up Plus for funeral directors

When a family needs help now, make the next call obvious.

Keep the current telephone and out-of-hours route, approved first guidance, arrangement process and required price information easy to find, then use calm administrative follow-up without pressure.

About two minutes. No obligation.

Call missed

You are with a family or attending a transfer.

Immediate text-back sent

A calm acknowledgement. Human contact stays first.

WhatsApp where connected

Director callback requested

9:41

Website enquiry

Today

We are sorry you need to contact us. If someone has died and you need immediate help, please call our current telephone or out-of-hours number now. This message is an optional backup. For a director callback, please share your name, number, where the person is now and a suitable time to call.

Delivered

My father died in hospital this morning. I am his daughter and the main family contact. The hospital has given us the number to call, and I would appreciate a director calling me this afternoon.
Text Message
per month
£497
the first payment starts onboarding
No setup fee
monthly plan
Cancel any time
built around reaching someone quickly, caring for the family and giving the information you must provide
Up to 15 pages

01Get found

Give families immediate contact and calm, reliable information.

  • Keep the current telephone and out-of-hours route unmistakable, with an optional short form only as a backup
  • Explain approved next contacts for deaths at home, in hospital or elsewhere without replacing medical, coroner, registrar or legal instructions
  • Show real premises, people, genuine NAFD, SAIF or other memberships where held, services, the current Standardised Price List and third-party costs clearly for Google and AI search

Funeral director website demonstrator

Immediate missed-call text-back

Illustrative messages

Illustrative
We are sorry you need to contact us. If someone has died and you need immediate help, please call our current telephone or out-of-hours number now. This message is an optional backup. For a director callback, please share your name, number, where the person is now and a suitable time to call.
My father died in hospital this morning. I am his daughter and the main family contact. The hospital has given us the number to call, and I would appreciate a director calling me this afternoon.
Thank you. A funeral director will review the limited details and contact you. This message does not give medical, coroner or legal guidance, confirm transfer or begin arrangements. Please use the current telephone route if you need immediate help before the callback.
Family contact captured
Immediate route repeated
Director callback

The system organises limited contact details only. The funeral director and relevant authorities give guidance, confirm authority, arrange transfer and identification, discuss choices and prices and care for the deceased and family.

02Respond and follow up

Missed call? Acknowledge it calmly and return to human contact.

  • Send an immediate missed-call acknowledgement with the current telephone and out-of-hours route kept first
  • Collect only family contact, where the person is now, broad circumstance and a suitable callback time—never force arrangements through a form
  • Prepare an arrangement meeting with approved location, attendees and practical information while choices stay paced and director-led

03Run the work

From first call to a supported next step, one clear view.

  • Keep calls, optional forms, texts, email and eligible WhatsApp conversations with the limited family contact, subject to privacy and the director’s process
  • Track director callbacks, arrangement-meeting offers and approved practical family updates without manufacturing urgency or turning choices into a sales funnel
  • See the administrative next action from your phone without replacing funeral arrangements, authority, legal administration, pricing records, mortuary systems or care notes

Your funeral enquiry CRM

Family contact, director callbacks, meeting status and approved practical updates together—not arrangement or mortuary records.

WhatsApp integration

Illustrative app view

WhatsApp + inbox

Connected customer conversation

Keep every reply with the customer.

WhatsApp

Conversation connected

Email
Text
Call

Enquiries

Funeral enquiry pipeline

Keep the next action clear.

  1. 1Immediate contact
  2. 2Family / circumstance
  3. 3Director callback
  4. 4Meeting arranged
  5. 5Information confirmed
  6. 6Aftercare / feedback

Today

Director callback

Hospital · family contact

Arrangement meeting

Time awaiting confirmation

Practical update

Approved family message ready

WhatsApp availability depends on the account and Meta approval. Messaging usage is separate.

04Keep improving

Built, managed and improved for you.

At launch

Built around reaching someone quickly, caring for the family and giving the information you must provide.

  • Immediate-need, out-of-hours, arrangement, cremation, burial, direct-cremation where offered, repatriation, memorial and genuine pre-need routes connected
  • Approved first guidance, price-list access, director callbacks, meeting preparation, privacy and human approval points organised
  • Every agreed journey tested with realistic hospital, home, care-home, out-of-hours, arrangement, price-list, repatriation and pre-need enquiries

Always running

Your first-contact system stays calm and reliable.

  • Hosting, security and technical upkeep managed
  • Immediate acknowledgement, director alerts and approved practical family messages kept active
  • Telephone-first, out-of-hours, callback, meeting, price-information, privacy and feedback journeys checked

Every month

You see what your fee delivered.

  • Contact routes, acknowledgements, director callbacks, meeting progress, required-information access and approved feedback activity checked administratively
  • Agreed follow-up journeys checked and improved
  • What changed and what comes next made clear
  • Built and tested before launchAssurance 1
  • Nothing customer-facing goes live without approvalAssurance 2
  • Your business data stays yoursAssurance 3
  • Messaging, AI usage and extra work priced separatelyAssurance 4

Your reputation

Handle family feedback with patience—not pressure.

Reviews included on every plan

At an appropriate time after the funeral, offer a gentle, optional route for honest feedback. Never make a public review feel expected or part of receiving support.

  1. Appropriate time chosen

    01
  2. Optional route offered

    02
  3. No chasing

    03
  4. Feedback handled carefully

    04
  5. Aftercare kept separate

    05

Reviews dashboard

Example

Average rating

4.8

Total reviews

111

Request clicks

34%

Rating distribution

S

Sarah K.

They were calm, clear and respectful from the first call, and helped our family understand each decision without pressure.

2h ago

No bought reviews, incentives, sentiment filtering, pressure or use of family, deceased-person, funeral, image or arrangement information without an appropriate lawful basis, access controls and explicit publication approval.

£297/month or £497/month · Cancel any time

Two managed plans for funeral directors.

01

Foundation

Website + Follow-up

A managed website with immediate response and essential follow-up built in.

  • A mobile-first website built around the business
  • Immediate missed-call text-back and one simple enquiry board
  • Honest review route, owner alerts and essential reporting

£297/month

Up to 10 essential pages

Cancel any time

Larger sites, catalogues, usage and non-standard integrations are scoped separately.

Best for funeral directors losing clarity between immediate need, out-of-hours contact, missed calls, director callbacks, arrangement preparation and required price information.

Website + Follow-up Plus

Recommended

A managed website and follow-up system that helps stop good enquiries going cold.

  1. 01Get found

    • Your managed funeral director website, hosting and upkeep
    • SEO + AI-search foundations for immediate need, funeral arrangements, cremation, burial, direct cremation where offered, pre-paid plans where genuinely offered, repatriation and memorial services
  2. 02Respond and follow up

    • Immediate missed-call acknowledgement with the current telephone and out-of-hours route kept first
    • Approved director-callback, arrangement-meeting and practical family follow-up—without a sales sequence
  3. 03Run the work

    • One mobile CRM for calls, eligible WhatsApp, family contact, limited first-call context, director callback, arrangement-meeting status and approved practical updates—not arrangement, legal or mortuary records
  4. 04Keep improving

    • Sensitive, optional family feedback and approved aftercare information
    • Agreed follow-up journeys checked and improved each month

£497/month

Up to 15 essential pages + content

Minor website content updates included each month

Launch covers up to three priority follow-up journeys.

Cancel any time

Messaging, calling and AI usage—and work outside the agreed plan—are priced separately.

Growth Partner

Want us to keep growing it?

03

Growth

Website + Growth Partner

A joined-up website and follow-up system, plus one evidence-led growth improvement at a time.

  • One agreed search, content or outreach priority
  • A visible growth improvement delivered and reviewed each month
  • First AI receptionist call-handling flow configured

£797/month

Up to 20 essential pages + content

Cancel any time

Media spend, AI and communications usage, larger campaigns and added production are separate.

Questions for funeral directors

The questions funeral directors ask us.

Choose Website + Follow-up for calm immediate contact, services and required information. Choose Website + Follow-up Plus when you also need to manage approved arrangements and practical messages. Choose Website + Growth Partner for one active priority.

Telephone contact should remain unmistakable for immediate need. A short form can be an optional backup, never the only route.

Yes, using the funeral director's approved guidance for deaths at home, in hospital or elsewhere. It must not replace medical, coroner or legal instructions.

The current Standardised Price List and other required information should be easy to find, with third-party costs and choices described accurately.

They can share limited practical contact details if the funeral director wants. Identification, authority, choices and arrangements remain part of the director-led process.

Only where the business genuinely offers them and the applicable provider, regulation and terms are recorded in approved sources.

Current NAFD, SAIF or other genuine memberships can be displayed where held, alongside real premises and team information.

Transfer, mortuary care, legal administration, funeral arrangements, celebrancy, burial or cremation fees, plan provision and payment processing are not included. Communications usage and larger integrations are separate.

How the package works

Simple setup. Clear boundaries.

How the package works
Start
No setup fee. The first £497 monthly payment starts onboarding and covers up to three priority follow-up journeys.
Each month
We monitor the journeys already running and include one batch of minor website content changes.
Your part
You provide accurate content, the access we need and one person to approve the work. Nothing customer-facing goes live without approval.
Connections
Standard supported connections are included. Custom integrations and usage costs are separate.
If you cancel
When the paid package ends, the managed website, customer system, automatic follow-up, reporting and connected package services stop. Your domain, supplied materials and business data remain yours.
The launch sequence
  1. 01Gather the content, access and priorities.
  2. 02Agree the website structure and priority journeys.
  3. 03Build the website and connected follow-up.
  4. 04Test real enquiry scenarios.
  5. 05Approve, launch and walk through the mobile app.

Tell us what's stuck.

Prefer email? hello@ampliflow.ai

Step 1 of 4: What needs help

About two minutes

What is getting in the way right now?

What happens next

  1. 1

    We read your answers.

  2. 2

    We clarify what matters.

  3. 3

    Then we agree the next step together.

Office

Manor House
126 High Street, Solihull
West Midlands, UK

Prefer to talk it through?

Use a clarity chat when talking is easier than typing.

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